GARAGISME
THE CONTEXT & THE IDEA
To celebrate the 30th anniversary of the Lamborghini Diablo, we collaborated on an editorial with the photographer Hélène Mastrandréas to create for Garagisme a serie of images featuring the Italian rapper Myss Keta.
THE PROCESS
We worked side by side with Hélène Mastrandréas and Garagisme to create this universe where Myss Keta promote her own imaginary car rental company only around the iconic lamborghini model.
We wanted to explore the codes of the italian pop mixed with some car feature.